UX Research

The key to achieving an optimal product lies in knowing and understanding the customer and the users through research.

Present in all phases of the project

An investment that gives added value to the project, guaranteeing its success

UX Research

Conceptualization

UI Design

User test

Knowing and understanding

One person,
one world

The art of observing and its multiple possibilities

Even though we cannot predict the behaviour of each individual, by studying a well-segmented group we can glean valuable information when it comes to designing a product.

We like to observe their behaviour, understand the reason for their actions and we strive each day to collaborate in the creation of a system that makes life easier for users.

Stakeholder interviews

Google Analytics

Benchmark

Observation

User people

User flow

Card sorting

Customer Journey

User interviews

And much more...

Co-creative methodologies

We design with people for people

We know by experience that working along with the customer brings a whole new perspective that we didn't have in previous stages of the design.

We don't limit ourselves to resolving problems unilaterally, we organize group sessions that allows us to find creative solutions.

Workshop

Service design

Design sprints

Sprints

A Design Sprint is a 5-step collaborative methodology that helps find answers to the main business concerns. It's prepared so all participants can feel involved in the project, using 100% of their capacities in the process, building a team and working together to achieve the goal.

Understand

Observe, learn and define the problem

Diverge

Coming up with several ideas that can solve the problem

Converge

Deciding what ideas are going to be developed

Implement

Creating a prototype of the idea

Evaluate

Testing and learning from the results

User tests

UX Lab

We check the efficiency of our products with the end users

In our UX Lab we work to evaluate the design processes performed throughout all stages of the project.

The techniques used in it allow us to obtain feedback personally from real users before launching the product on the market, repeating until it’s optimal.

It's a modulable room with the latest technological tools that allows us to build test and work environments to suit each need. We use different observation techniques: Eye tracking, A/B Testing, remote and in person.

movetia.com uses cookies in order to offer you a better user experience.

When you browse movetia.com you accept the use of cookies and the privacy policy.

Accept